
1/Pf
f
t,i
1011f
of
Ihti
open road
By Bob Angus
Like
peas
and pods,
tapes and cars are pretty
much inseparable these
days.
For
the cartridge
player
has
at last found
a home for itself -on
countless
highways and
byways throughout the nation.
If there's a
Ford
in
your
future,
you may
well
find
a stereo tape-
cartridge system in it.
And
Ford's not
alone. For
today's
boom
in
car -cartridge players is
so big
it's
second
only
to the craze
for
color TV. Some industry
optimists
even see highway
hi
-fi as
the great-
est
thing to hit the recording industry
since
the
LP.
But
what's
the
big
deal about car -cartridge
players? (They have,
after
all, been around
for
more than
a
decade.) And given
four
tracks (and
often
eight) at a tape
speed
of
33A ips
(sometimes
1%), the question is
whether
such players
produce
any stereo
worth having. In
short, just
how
bad is
highway
hi -fi?
The answer,
as well see shortly, depends
FEBRUARY -MARCH, 1967
on what
we
define
as
hi
-fi
and
which
partic-
ular
highway
hi -fi
is under discussion. For
the fact
is
that at
the moment, there's not
one
but three major
and
several minor
sys-
tems for
putting
stereo
tape
in your
car. The
majors
include
the Fidelipac
system, devel-
oped in
1956 by
George Eash; the Lear -Jet
system, introduced
in 1965
and espoused by
Ford and
RCA Victor;
and the Norelco
sys-
tem,
introduced
in 1964 but
only
recently
adapted for
automotive use.
Also
clouding
the picture is a
major
battle
-
of- the
-systems.
At
the moment,
the industry
is going
through a
set -to
reminiscent
of the
one between
RCA Victor
(with its 45s)
and
Columbia (with
its then -new LPs) over
a
decade ago.
Significantly
enough, no system
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